On-Premise Hard Seltzer Trend Report


As summer heats up, beverage brands are looking to capitalize on the hard seltzer segment's monumental growth. Backbar analyzed inventory and purchasing data from restaurant and bar accounts to report on the latest hard seltzer market trends.


The report highlights brand and product performance, tracks which new product and flavor releases are shaking up the market, and how the biggest brands are losing out to innovative releases.


Brand Market Share 2021 Top 5